Run your entire
commerce operation
on one platform.

Marketplaces, inventory, picking, shipping, vendor dropship and automotive compatibility — connected in one tool, built for teams that ship at scale.

14-day trial·No card required·GDPR compliant·Onboarding in < 2 hours
Order in
from any channel
Reprice
auto · margin held
Pick & pack
smart routing
Label
rate-shopped
Ship
any carrier
Deliver
live tracking
AI reply
in buyer's language
Listing sync
every channel
huup.
1,284orders / 24h
commerce backbone
20+channels
15+carriers
180Mfitments
98.6%on-time
● Marketplace

Track competitors. Repriceautomatically.

List once on eBay, Amazon, Shopify, Etsy and 20+ channels — then let Huup watch competitor prices on every SKU and reprice in real time, within rules you set.

Live competitor price tracking on every listing
Automated repricing rules — match, undercut, or hold
Alert rules when margin breaks or buy-box flips
One product graph, real-time stock sync, no double-sells
eBay UKlive
FORD TRANSIT MK7 — Side Mould

SKU: WT 102322 · ID: 366116765

65in stock
4sold/wk
£41.58price
Amazon UKlive
MERCEDES SPRINTER — Rear Cover

ASIN: B09KX2P · FBA

120in stock
12sold/wk
£25.83price
Shopifylive
RENAULT CLIO IV — Boot Trim

Handle: clio-iv-trim

38in stock
3sold/wk
£12.50price
Etsylive
TOYOTA AURIS — Bumper Set

Listing: 1452738

14in stock
2sold/wk
£22.91price
● Inventory

Stock planning thatactually forecasts.

Velocity-based reorder suggestions across warehouses. On-order, on-hand, allocated and incoming — reconciled, always.

Multi-warehouse stock truth
Auto-generated reorder lists
Supplier lead-time intelligence
Counts & scans with mobile
app.huup.com / inventory / stock-planning
Stock Planning
147 SKUs need reordering this week
Total SKUs
2,891
Active suppliers
152
Need reorder
461
Low stock
25
Optimal
2,405
SKUProductStockVelocityStatus
WT 102112Renault Clio IV · Boot Trim8 on hand↑ 12/wkREORDER 84
WT 100650M.Benz Sprinter W907 · Rear Cover64 on hand↑ 6/wkOPTIMAL
WT 102487Sprinter Rear · Stone22 on hand↑ 4/wkLOW · 18d
WT 100539Opel Astra J · Rear Trim3 on hand↑ 8/wkREORDER 60
WT 100547Toyota Auris E18 · Bumper118 on hand↑ 3/wkOPTIMAL
● Fulfillment

Pick smart.
Shipfaster.

Smart location assignment, batch picking on mobile, manifest generation and integrated rate-shopping across 15+ carriers.

Optimal pick paths across the floor
Batch & wave picking
Rate-shop on every order
One-tap manifest & carrier handoff
app.huup.com / warehouses / pick-path
Warehouse Map · Batch #4821
10 stops · 2 zones · 1 picker
Page 1 of 2
Zone APage 1
A011
A022
A033A04
A054A06
B015
B036
A077A08
A098A10
StartEnd
Smart routing: shortest path across zones, batched picks combined.
PICKER · WAREHOUSE 1 · BATCH #4821
Pick & pack
WT 100539 · OPEL ASTRA J
LOC: A-12-03QTY: 2 of 2
● Automotive

Vehicle compatibility,built-in.

Year/make/model lookup and one-click compatibility export to eBay Motors and Amazon Automotive. Built specifically for parts sellers.

180M+ vehicle fitment rows
Equivalent vehicle matching across makes
One-click eBay Motors compatibility export
VIN lookup & bulk import tools
Vehicle Lookup
Make
MERCEDES
Model
SPRINTER
Year
2018+
● MATCH FOUND180 fitments
Mercedes-Benz Sprinter W907
2018 → present · LWB/MWB/SWB · all engines
Rear TrimSide MouldMirror CoverDoor Handle+ 176 more
● Customer portal

Tracking, returns & invoices —under your brand.

Every order ships with a beautifully branded portal. Customers track parcels live, download invoices and start returns themselves. Send it as a link in your shipping email, or embed it directly on your own site.

Branded tracking page — your logo, your colours, your domain
Self-serve returns — customers raise requests in 2 clicks
Live shipment timeline pulled from every carrier
Embed on your own site or share by link in email
orders.yourstore.com / order / E-121834
STORE
Your Store
ORDER
#E-121834
29 May 2026 · ● Completed
TOTAL
£27.90
SHIPPING
● In transitETA of delivery2 Jun 2026, 11:15
Courier has received this parcel2 Jun 2026, 10:23
On its way to the courier2 Jun 2026, 07:10
Processed at depot2 Jun 2026, 05:58
● AI Messaging

eBay, Amazon & Etsy messages —answered for you.

Every buyer message lands in one inbox. Huup AI reads the conversation, pulls the order, tracking and product context, and drafts the reply — in the same language as the customer. You approve with one click, or let it auto-send for routine questions.

Unified inbox — eBay, Amazon, Etsy, Shopify, email, all in one
AI-drafted replies with order & tracking context auto-attached
Auto-respond to routine queries (delivery ETA, returns, invoice)
Multi-language — customer writes in TR, AI replies in TR
app.huup.com / messaging
eBay UKAmazonEtsyShopifyEmail
O
oligat_13
Amazon · 5 min ago

"Where is my parcel? Order #E-12182. It's been 4 days now and I haven't received any update."

Huup AI reads order & tracking context
Huup AI · Drafted reply
Context loaded · matches buyer's language
EN
Hi! Your order #E-12182 shipped on 30 May with Evri and is currently in transit. Expected delivery is 2 Jun by 11:15. Track it here: orders.yourstore.com/E-12182
📦 Tracking · in transit🚚 Evri · H07DKA ETA 2 Jun, 11:15
// IN NUMBERS

Built for teams shipping atserious scale.

47k+
Active listings synced
20+
Marketplace channels
180M
Vehicle fitment rows
98.6%
On-time ship rate
// Pricing

Simple pricing,
scales with you.

Pay monthly, cancel anytime. No setup fees, no per-channel surcharges. 14-day free trial — no card required.

Starter
For small sellers getting started across channels.
£49/month
Start free trial →
For up to500 orders/month
  • Up to 3 marketplace channels
  • Up to 1,000 listings
  • 1 warehouse · pick & pack
  • Carrier rate-shop · label generation
  • Customer portal · branded tracking
  • Email support
Enterprise
For high-volume operations and dedicated success.
Custom
Talk to sales →
For10,000+ orders/month
  • Everything in Growth, plus:
  • Unlimited warehouses · multi-region
  • Automotive · vehicle compatibility
  • Vendor dropship · shared catalog
  • Dedicated CSM · onboarding workshop
  • Custom integrations & API limits
  • SLA · 99.99% uptime guarantee
  • 24/7 priority support & phone line
14-day free trial · no card required
Cancel anytime · no contracts
Onboarding in < 2 hours
Free Linnworks migration
Questions about volume pricing or custom plans?Talk to our team →

Your operations stack
starts here.

Replace the spreadsheet glue. Run your whole commerce backbone from one place.

14-day trial · No card required · Onboarding in < 2 hours