Product/Analytics
● Analytics

Sales performance.
In real time.

Revenue, profit, on-time ship rate. Per-channel, per-product, per-country. Drill down to a single SKU in seconds.

14-day trial·No card required·First report in < 30 sec
Performance · today
live
Orders
1,284
▲ 12.4%
Revenue
£38.2k
▲ 8.1%
Margin
31.6%
▼ 0.4%
Revenue · last 30 days
£842k total · YoY +18.2%
RevenueProfit
● Revenue & profit

Revenue, profit, trends.

Daily, weekly, monthly views — with year-over-year compare baked in. Margin, AOV, refund rate. All numbers, no spreadsheet glue.

True profit — net of channel fees, fulfillment, returns
YoY compare overlay on every chart
Refund rate, AOV, repeat rate, contribution margin
Custom periods · fiscal year aware · saved views
See revenue trends →
app.huup.com / analytics / revenue
Revenue & profit
7D30DYTD
Orders
8,420
▲ 12.4% vs prev
Revenue
£842k
▲ 18.2% YoY
Profit margin
31.6%
▼ 0.4% vs prev
Daily revenue · 30 days
20262025
● Per-channel performance

Know where the money is.

eBay UK, Amazon UK, Shopify, Etsy — see which channel makes you the most money, where margin is best, where fees eat your profit.

Per-channel revenue, margin, fees side-by-side
Fee breakdown — listing, FBA, referral, PayPal, ad spend
On-time ship rate, defect rate, late dispatch — per channel
Country splits inside each channel — UK vs DE vs US
Compare channels →
app.huup.com / analytics / channels
Per-channel performance last 30 days
ChannelRevenueMarginShareYoY
e
eBay UK
12,402 listings
£412k32.1%▲ 14.2%
a
Amazon UK
FBA + FBM
£238k26.4%▲ 22.8%
S
Shopify
your store
£128k38.7%▲ 31.5%
E
Etsy
handmade
£42k29.8%▼ 4.1%
e
eBay DE
German market
£22k24.2%▲ 8.4%
● Product analytics

Top sellers. Slow movers.

Which SKUs are your money makers, which sit on the shelf, which categories grow fastest. Drill to one SKU in two clicks.

Top sellers ranked by revenue, units or margin contribution
Slow movers — sit-time, days-of-cover, recommended discount
Category & brand rollups — Ford vs Renault vs Mercedes
SKU drill-down — 90-day trend, channel mix, return rate
See product analytics →
app.huup.com / analytics / products
Top performing SKUs 30 days
Product30d trendRevenueYoY
🚗
FORD TRANSIT MK7 · Side MouldWT 102322
£48.2k▲ 24%
🚙
SPRINTER W907 · Rear CoverWT 100650
£32.1k▲ 18%
🚘
OPEL ASTRA J · Rear TrimWT 100539
£28.4k▲ 11%
🚗
RENAULT CLIO IV · Boot TrimWT 102112
£14.8k▼ 6%
🚐
VW T6 · Bumper TrimWT 101840
£12.6k▲ 32%
Pairs well with
All products →

Stop guessing.
Start measuring.

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